01Work5 projects
We’ve worked with organizations from a club founded in 1889 to the Canadian Olympic Team.
The organizations on this page carry a lot of history, and most of them had it long before they had a website. For almost two decades we’ve helped them bring that history to the people who meet them online. Each case study says what the client needed, what we did and what changed, and it credits the people who did the work.
Show work by type
- 01 The Vancouver Club A club founded in 1889 welcomed a new generation of members.

- 02 Team Canada The Canadian Olympic Team gathered a century of maple leaves into one identity.

- 03 St. George’s School Families walk the whole campus before they visit.
- 04 Wildcoast Adventures Guests step inside Orca Camp before they book.

- 05 Nectar Klue’s designers and engineers built more of the product with Nectar once it became simpler to use.

02The Lab6 products
The Lab
A few of our passion projects.
Sauna MonthlySauna Monthly reviews the saunas and heaters worth buying and explains the research on heat and cold in plain English, with a source behind every health claim.saunamonthly.com (opens in a new tab)
Sauna HypeSauna Hype traces 55 sauna and cold plunge claims back to the 56 studies behind them and shows how far each one drifted from the research.saunahype.com (opens in a new tab)
But Plastic FreeBut Plastic Free catalogues 219 everyday objects made without plastic, from coffee gear to food storage.butplasticfree.com (opens in a new tab)
RaftRaft is a private, chronological photo feed for a person’s closest friends, and anyone can export their memories or host the whole thing themselves.getraft.app (opens in a new tab)
Avian ScrollAvian Scroll identifies the birds you hear by their songs and draws each species as its own natural history illustration.avianscroll.com (opens in a new tab)
Awful FriendlyAwful Friendly is a cast of collectible monsters with 88 storybooks of their own, and in every story a Friendly faces a fear and wins.awfulfriendly.com (opens in a new tab)